As a Braven fellow, I helped build a prototype of a mobile app for the City College of New York. The college wanted a better way to reach students and increase attendance at campus events.
I conducted empathy-based research and interviews with students to learn, address and resolve users’ pain points. The information and data collected helped us create and fine tune the prototype. Users especially enjoyed the incentive of the "co-curricular transcript" feature we provided.
The final prototype received a 93% approval rating from users.